Consumer Electronics Industry: Domestic Demand To Promote Industrial Upgrading, Restructuring -

In "
Electronic
Information industry restructuring and revitalization plan, "" light industry restructuring and revitalization plan, "under the guidance of 2009, consumer electronics and home appliance industries in China to overcome difficulties, in the" capital growth, expand domestic demand and structural adjustment "have made outstanding achievements. In response to international
Financial
Crisis, the state introduced bringing home appliances, household appliances TM to projects that benefit the energy-saving products, a series of export tax rebate policy, industry-wide monthly economic sentiment index showed increasing momentum. Flat panel display industry chain is getting more sophisticated, energy-saving high-end household appliances industry transition to digital television and next generation mobile
Communicate
Network construction industry led the great development of the terminal, which are for the next year, industry-wide restructuring and industrial upgrading has laid a solid foundation.

Industry overall warming of outstanding achievements in stimulating domestic demand

Face of the global financial crisis in 2009, China's consumer electronics and home appliance industry to implement the national "capital growth, expand domestic demand structure" made outstanding contributions to the overall requirements.

Present, household appliances and electronic information industry in China accounts for about 10% share of GDP, representing the proportion of China's total exports is about 35%. 2009, consumer electronics and home appliances industry to overcome various difficulties to maintain the industry's overall warming trend of recovery.

Ministry of Industry and Information Technology, according to the information provided, 1 October, China's electronic information industry over the scale of industrial added value grew 2.5%, the growth rate increased from 1 to 0.7 percent in September. The output of most products also showed a upward trend, which
Mobile
And the output of notebook computers rose 1.1% and 17%, compared with 1 in September increased by 1.4 and 2.7 percentage points.

National Bureau of Statistics data disclosed, 1 September, China
TV
TV industry has produced 71.68 million units, up 3.3%. China Video Industry Association, statistical analysis, 2009, the first three quarters, China's color TV industry
LCD TV
Production was 49.32 million units, up 66.9%, the proportion of flat-panel TVs accounted for 71.3% of TV production.

China Video Industry Association, told the white people, "China Electronics News" reporter, in 2009 China's LCD TV production to more than 50 million units, domestic sales of about 23 million units shipped, domestic shipments of flat-panel TV volume is expected to reach 25 million units. TV industry as a whole the year 2009, the situation is getting better, vibrant domestic market.

Home appliances to the countryside policies on February 1 this year from across the country since the very obvious effect of stimulating domestic demand. Ministry of Industry and Information Technology Vice-Minister Lou pointed out that the effect of stimulating domestic demand appliances to the countryside very significant, effectively stimulated the enthusiasm of the masses to buy, and promote the rural household electrical appliance start mass consumer market, not only improves the quality of life for farmers to improve the people's livelihood, but also for the industry to open up a new market space.

Home appliances to the countryside by the information system statistics, as of October 31, through the information system of production enterprises registered total shipments 65,875,100.
Sell
Enterprise information system through the registration of sales of home appliances to the countryside products 27,877,800 units, worth a total of 50.84 billion yuan.

China Household Electrical Appliances Association, Xu Dongsheng, Deputy Secretary-General on the "China Electronics News," told reporters that 1 in September this year, export delivery value of household appliances fell 18.2%, the domestic urban market and the year-ago quarter. However appliances to rural areas, stimulated by the policy, not only shrinking domestic demand has also achieved growth.

Example, he said, 1 September,
Refrigerator
/ Freezer total domestic sales volume of 41.6 million units, up 28.4%. The same period, shipments of home appliances to the countryside in the refrigerator to 16.45 million units, accounting for the same period in refrigerator for 40% of domestic sales. According to a survey of enterprises, domestic sales of 9.2 million new refrigerators products mainly come from home appliances to the countryside, the rural market sales increased by 40%, and home appliances to the countryside policies contributed.

Appliances TM to policies to stimulate the consumption of urban household appliance market. Commerce Department data showed, as of December 2, 9 pilot provinces and cities in 5 categories A total of 2.955 million units Jiujia Dian; a total of 5 categories of new appliances sold 2.561 million units, sales of 10.044 billion yuan.
Breakthrough
upstream industrial restructuring to accelerate transformation